We have seen the real, life-changing difference apprenticeships can make for individuals – and the difference those individuals can make to the businesses that employ them. But we have also seen first-hand the huge disparity that exists in access to opportunities, and how, too often, a young person’s background has a direct impact on their future.
We contribute to key reports and studies, participate in conferences both nationally and internationally. We work with specialist organisations around social mobility and we constantly seek feedback from schools, colleges and employers. We hear it, we immerse ourselves in it, and we are determined to do something to improve it.
The Genie Programme is designed to educate and inspire changemakers within leading organisations around some of the biggest, most complex social mobility issues that we are experiencing in England. Addressing these issues is the right thing to do, and we all have a responsibility to try to make a difference.
Anna Morrison, CBE
Founder and Director of Amazing Apprenticeships